Michael Saylor’s Strategy Buys $264M in Bitcoin as Prices Slide Below $87K

• Strategy buys $264M in Bitcoin as BTC slides below $87K amid market sell-off

• Saylor’s Strategy adds 2,932 BTC, pushing January buys past last five months

• Strategy boosts holdings to 712,647 BTC after sharp dip-driven purchase

Strategy expanded its Bitcoin position after prices slipped below $87,000 during a broad market downturn. The company purchased 2,932 Bitcoin for $264.1 million as selling pressure intensified across global markets. Bitcoin traded near $87,933 at publication, reflecting persistent short-term volatility.

The transaction lifted Strategy’s total Bitcoin holdings to 712,647 coins, valued at approximately $54.19 billion. The company maintained an average purchase price near $76,037 per coin after the latest acquisition. Consequently, Strategy preserved its status as the largest public corporate Bitcoin holder.

The purchase followed a sharp market decline that briefly pushed Bitcoin below $87,000 from earlier levels above $93,000. Strategy acted quickly and executed trades at an average price of $90,061 per coin. Therefore, the company reinforced its accumulation strategy during periods of heightened market stress.

January Buying Accelerates After Months of Slower Activity

Strategy accelerated its buying pace throughout January, even as broader market sentiment weakened. The company acquired roughly 40,100 Bitcoin during the month, exceeding purchases from August through December 2025 combined. As a result, January marked the firm’s strongest monthly accumulation since mid-2025.

Earlier in the month, Strategy disclosed two major acquisitions totaling 35,932 Bitcoin across consecutive weeks. Those purchases accounted for most of January’s activity and signaled renewed confidence in long-term price prospects. Meanwhile, the latest purchase remained smaller but continued the broader accumulation pattern.

The shift followed several months of restrained buying activity as Bitcoin prices remained elevated and volatile. The strategy appeared to prefer incremental purchases during periods of market weakness. Therefore, the firm adjusted its buying rhythm while maintaining consistent exposure growth.

The renewed pace also aligned with Michael Saylor’s long-standing commitment to continuous Bitcoin accumulation. In 2024, Saylor pledged to purchase Bitcoin regardless of price cycles. However, recent activity suggests a more measured approach during unstable market conditions.

Equity Sales Fund Bitcoin Purchases

Strategy financed its latest Bitcoin acquisition primarily through equity issuance rather than operating cash flows. The company sold approximately 1.7 million shares of its Class A common stock, raising about $257 million. Additionally, it sold 70,201 shares of Series A Perpetual Stretch Preferred Stock, generating $7 million in net proceeds.

The equity sales directly supported the $264.1 million Bitcoin purchase during last week’s market decline. As a result, Strategy further linked its capital structure to Bitcoin price movements and equity market conditions. This approach reinforced its long-term commitment to digital asset accumulation.

Strategy’s stock traded near $163 following the disclosure, reflecting broader pressure across crypto-linked equities. Market volatility weighed on investor sentiment despite the company’s continued Bitcoin buying. However, Strategy maintained steady execution of its accumulation strategy.

The firm’s financing model continued to combine equity issuance with balance sheet expansion. Consequently, Strategy preserved flexibility while scaling its Bitcoin holdings. This structure allowed rapid deployment of capital during short-term market dislocations.

Market Context and Strategic Outlook

Bitcoin’s recent decline followed broader risk-off sentiment across global markets. Equity indices, commodities, and digital assets all faced selling pressure as macro uncertainty increased. Therefore, Strategy viewed the pullback as an opportunity to add exposure at lower levels.

The company’s total Bitcoin investment now stands near $54.2 billion. This scale provides Strategy with significant influence within corporate crypto adoption trends. Meanwhile, its accumulation pace continued to shape market perception.

Strategy’s consistent buying strategy reflected confidence in Bitcoin’s long-term value proposition. The firm maintained focus on supply scarcity, network growth, and institutional adoption. Consequently, Strategy positioned itself for extended participation in the digital asset market.

The January accumulation surge marked a clear tactical shift following months of moderation. Strategy balanced disciplined capital deployment with continued conviction. Therefore, the company remained firmly committed to expanding its Bitcoin treasury during market weakness.